Amazon’s latest game changing service

Amazon has announced a new service that will allow customers to “convert” purchased print books into Kindle editions. The new Kindle MatchBook service will launch in October with over 10,000 books ready to be converted to digital format.

Amazon customers who purchase or have purchased qualifying print books can get the Kindle edition for prices that are typically $2.99, $1.99, $0.99, or free. For book purchases dating back to 1995: Print purchases all the way back to 1995—when Amazon first opened its online bookstore—will qualify once a publisher enrolls a title in Kindle MatchBook.

According to Russ Grandinetti, vice president of Kindle Content:

“If you logged onto your CompuServe account during the Clinton administration and bought a book like Men Are from Mars, Women Are from Venus from Amazon, Kindle MatchBook now makes it possible for that purchase–18 years later–to be added to your Kindle library at a very low cost.”

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