Editions at Play

Editions at Play, a joint e-books publishing venture between Google Creative Lab Sydney and the design-driven publishing house Visual Editions, which launched this week. With the mission of reimagining what an e-book can be, Editions at Play brings together the author, developers, and designers to work simultaneously on building a story from the ground up. They are the opposite of the usual physical-turned-digital-books; rather, they’re books that “cannot be printed.”
The concept reminds me a bit of those adventure stories my brother used to read when we were young where you could choose different paths through the book. Check out Fast Company’s article on it here.